From fans to creators; The story of Grupo LUA

Esports thrives on fan engagement and interaction.

Basically, without the community content the industry just isn’t the same.

This diversity helps in keeping the audience engaged and interested over a longer period.

We were engaged and interested.

Grupo LUA proves that an active and engaged community contributes to the overall sustainability of the esports ecosystem.

When fans actively participate in creating content, it demonstrates the longevity and vibrancy.

There was a time when there weren’t any international events happening in SA, let alone a Major.