Spoiler alert: there isnt.
What is Sweet Baby Inc.?
Sweet Baby is a Canadian narrative development company founded by ex-Ubisoft developers like its current CEO Kim Belair.
The company consults with game studios to improve representation in game narratives.
Maybe they already have an outline of their story and a core gameplay loop.
Maybe theyve got a whole script and a playable build.
Either way, something is missing […] Could be any number of things.
A character feels underbaked.
Maybe a whole faction.
If the developer disagrees with Sweet Baby on a specific matter, The dev team doesnt take the note.
It really is that simple."
So why do people still think otherwise?
This intensified when a Steam group called Sweet Baby Inc.
He also admitted to never having played God of War Ragnarok in the first place.
Supposedly, Blackrock was using Sweet Baby to promote diversity initiatives in the industry.
The unfortunate fact is that as long as people are talking about it, the conspiracy will persist.
Sweet Baby is irrefutably not responsible for what one might perceive as forced diversity in gaming.
Kim Belair herself notes that None of it was related to diversity or anything like that.
It was literally about ‘What is the best Spider-Man story we can tell?'"
